Second, you get the Social Starter web platform – a fully
customized site complete with all the social media
publishing tools to build on your corporate values.
The Social Starter web platform is the result of three
years of hands-on conversations with real customers –
people who got in touch for the most diverse reasons: the
need to communicate with the brand, a simple or complex
question, a problem or simply the need to hear the human
side of the brand. And once they find us, they continue to
come back.
You get regular articles (corporate, products, opinions)
designed to communicate with and engage your brand’s
customers.
You get “How-to” videos, instructions, guides, tricks or
anything else that your customers need and are waiting for
you to publish. These Video Tutorials provide unique
insight into your products
You also get “expert Voices” – an entirely 100%
community-driven section in which customers are encouraged
to share their expertise and knowledge of your products.
Real voices from real customers to contribute directly to
the conversation and allow you to become a central part of
your own individual community, creating personal
connections with as many readers as possible which in turn
builds value, trust and loyalty around your
brand.